🧪 Salon and Spa Booking Platform
Meevo is an all-in-one salon and spa management platform used by med spas and franchises to handle scheduling, client check-ins, payments, and more. Ahead of a major enterprise pitch, Meevo needed to show clear progress on key UX issues, fast. Over five weeks, we designed future-state prototypes across four high impact workflows to help reestablish trust and win the business back.
🔍 The Problem
An important enterprise client walked away due to friction in key front desk workflows. The interface felt visually dense and unintuitive, slowing down high volume teams. Booking, payments, and rebooking involved too many steps and unclear patterns, leading to support tickets and staff frustration. Meevo needed to show that they were not only addressing these issues, but capable of supporting enterprise-level operations.
An important enterprise client walked away due to friction in key front desk workflows. The interface felt visually dense and unintuitive, slowing down high volume teams. Booking, payments, and rebooking involved too many steps and unclear patterns, leading to support tickets and staff frustration. Meevo needed to show that they were not only addressing these issues, but capable of supporting enterprise-level operations.
🛠️ Solution
📈 Outcome
✅ Faster task completion through reduced navigation and simplified UI
✅ Clearer visual hierarchy and iconography for easier training and usage
✅ Client greenlit Phase 2 of the project before Phase 1 even ended
✅ Designs served as a foundation for future product modernization
✅ Created early alignment between design, product, and engineering
✅ Built client confidence that led to additional buy-in from the board
🎯 My Role
Senior Product Designer
Led UX and visual design across four key workflows, shaped product strategy, and ran stakeholder workshops to align vision and execution.
🔧 What I Did
✍️ Led hands-on design from wireframes to high-fidelity prototypes
🤝 Partnered with product and engineering on feasibility and edge cases
🗣️ Facilitated weekly feedback sessions with Meevo stakeholders
🔑 Conducted discovery with real product logins and stakeholder interviews
🗂️ Organized Figma files with reusable components and clean documentation
📊 Designed visuals and narrative for client-facing presentation deck
🔄 What I’d Do Differently
If I had more time, I would have pushed to speak directly with salon front-desk staff. While our SME input was helpful, direct user feedback could have added richer nuance and helped us test assumptions early in the sprint.
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